CBS FM

Out to Lunch

OutToLunch: African Union could help national airlines struggling to fly

OutToLunch: African Union could help national airlines struggling to fly By Denis Jjuuko Sometime back, the Uganda Civil Aviation Authority decided to mark an anniversary by organizing a flying activity. What one needed to do was to arrive at Entebbe airport with Shs50,000. They would then put them on a flight and fly them around Uganda. The queue stretched many miles. The guys at CBS FM also did something similar during one of their Nkuuka y’Omwaka (end of year) events. Pay some little money and they fly you around Kampala. Thousands of people lined up for this once in a lifetime opportunity. If you watch TikTok regularly, you will see many people posting their trips claiming that they “catch flights, not feelings” and all sorts of things. If there is anything many people in Africa love, it is flying even if it is flying to nowhere. Many people on the continent consider flying an element of success. I think it is linked to widespread poverty. In many countries, domestic flights are rare as there is hardly any infrastructure. Where it exists, air tickets are expensive, thereby eliminating many people from boarding flights from one town to another. Those who manage to fly are considered the lucky ones. That probably explains why many family members escort their relatives to the airport in droves. Minibuses full of people descend at airports, drumming and dancing as the traveler busks in glory. They have finally made it. Upon return, some even hold parties. Parents pray for their children to also get an opportunity to fly. If you eavesdrop at Entebbe before departure, you may hear of somebody calling a relative or friend to engage them in prayer so that they also find some luck one day to fly and I am not making this up. It is that serious. Flying to many isn’t just a means of travel. It is status. It is arrival on the big stage. It is success. That same mindset many times explains the desire by countries to set up airlines. Every country on the continent wants to set up a flag carrier. The reasons given are many. National pride is usually among the top five. Airport or aviation authorities also with the same mindset slap huge taxes on each ticket. Airport ground handling is one of the most lucrative businesses in Africa even when the number of passengers going through these airports is minimal. Passengers who have longed to fly expect five-star experiences even when they don’t want to pay for them — champagne to flow endlessly, great food, free internet, movies and the like. To keep these few passengers happy, airlines end up charging a premium, thereby eliminating many people who would have been able to fly. It then becomes difficult to make money from a very small base of regular passengers. Yet, we many times complain about the exorbitant air ticket rates forgetting that everything we consume on board comes at a price. The equipment is expensive to buy, operate and maintain. Also, the majority of Africans have no reason to travel much. Their incomes are meagre and majority are subsistence farmers without any real need to fly anywhere. Without improved incomes, African airlines will continue to struggle. Also, because poor countries love owning national flag carriers without putting in enough resources, the airlines will continue to struggle to compete with middle eastern carriers. How on earth is a national airline with global or even continental ambitions but operating just 4-6 planes going to compete with Emirates, Qatar or even Air Arabia? It is always going to be frustrations for passengers who in the era of social media who are going to create one communication crisis after another. Brand reputation tanks. The few passengers end up preferring to pay a premium to fly the reliable carriers from Middle East, Europe or even Ethiopia. The national airline ends up in the cemetery. Flying within Africa could provide a lifeline for African national carriers but many countries demand visas from each African while allowing Europeans and North Americans to fly in without them. If people need expensive visas that are also difficult to access, it then becomes very difficult to create a critical mass of travelers within the continent. Look at Europe for example, it is almost borderless. People just wake up and travel without worrying about access. Although it is a very rich continent, being borderless is one of the reasons many people fly in Europe and air tickets are very cheap. The African Union need not be an organization that issues communiques only rather one that facilitates movement and trade across the continent by removing barriers that keep us under developed. The writer is a communication and visibility consultant. djjuuko@gmail.com

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Out to Lunch

#OutToLunch 28 years of Kabaka Mutebi and what lies ahead

By Denis Jjuuko In the 1990s, with many of Uganda’s population dying from preventable diseases, there was need for massive vaccinations. Many parents and guardians of children looked at vaccinations with a suspicious eye — same way some people look at COVID-19 vaccinations. The Bazungu, people argued, want them dead. Vaccines, the argument went had a secret ingredient to stop Africans from giving birth so the Bazungu can take their land. The antivaxxers were taking the day and winning the argument. Kabaka Ronald Mutebi appeared in Mawokota and immunized just one baby. With cameras clicking, the antivaxxers lost the argument. The Kabaka loves his people and therefore can’t be part of a scheme to kill them. Many parents and guardians who were previously skeptical embraced the vaccination campaign. As Kabaka Mutebi marked his 28th anniversary last weekend, his influence on health and education has been immense. His role didn’t end with immunizations. We know much more about fistula and sickle cell disease because of his recent campaigns to create awareness and then find remedies especially through the revived Kabaka Birthday Run that is held every April. As the UNAIDS Goodwill Ambassador for Male Engagement on HIV/AIDS, there is hope that when studies finally come out, there will be much more reductions in numbers of people getting infected by this disease and perhaps have it fully eliminated by 2030. Kabaka Mutebi has in the last 28 years used his immense political and social power to influence development. Education is important if people are to be healthy and it is only a healthy informed population that can get itself out of poverty. Of course, this didn’t start with Mutebi, his predecessors pushed for sanitation in homes. Lack of a pit latrines or a rack for utensils was unacceptable — a reminder that Buganda had always put its people at the forefront. But for the 27 years, the kingdom had been abolished, people had given up hope. His education schemes including bursaries awarded not only to the people of Buganda but to all Ugandans from across the country are perhaps the biggest such programme in the country. Many people today including some that are now becoming leaders got their education through the Kabaka’s Education Fund. He didn’t stop there, he set up schools among them a technical institute and a fully-fledged university. Today, through poverty alleviation programmes like Emmwanyi Terimba, we are seeing unprecedented numbers of coffee exports with 618,388 bags of 60kgs exported in June 2021 alone. People who had abandoned coffee in Buganda are growing it again. Most of Uganda’s coffee is grown in Buganda. Where people grow coffee, they also grow Matooke ensuring food security for the region. Borrowing from CBS FM’s successful Pewosa programme, there is need to organize these farmers at village, parish, subcounty and county levels into cooperatives so they can use their collective power to advance their interests such as owning milling and processing plants and starting exporting companies. The kingdom budget has increased from zero in the 1990s to Shs121 billion in 2021. All this growth is having an effect on the region and the country at large. In the last 28 years, the kingdom has set up 33 companies and organisations, which directly employ Ugandans and pay taxes to the government of Uganda thereby contributing to national development. Although so much has been achieved already, there is so much that needs to be done. The people of Buganda want a modern hospital. Although that may be a tall order at the moment, it is possible. However, the kingdom could start with telemedicine. Using its 18 county headquarters as a base to set up commercially viable clinics and then deploy technology to reach people. Most people, like we have seen with COVID-19, don’t need to visit hospitals. Doctors and healthworkers can reach them using videocalls and other such options. A lab worker can then go to them to get samples for testing and then medicine is prescribed. A future prosperous Buganda will have to rely a lot on technology to reach people. Drawing on the experiences of male engagement on HIV/AIDS, the kingdom may also need to do some work on the boy child especially in urban areas. Previously, once a boy turned 18, they left their father’s house and went to start life on their own. That made people prosperous because they used most of their energetic years working hard. Today, many of the highly educated urban male youth are comfortable talkers and not doers. Owning the latest iPhone has become a yardstick for success. Role modelling for them is important and nobody is more suited for this than Kabaka Mutebi and his team of administrators. The writer is a communication and visibility consultant. djjuuko@gmail.com

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Out to Lunch

#OutToLunch CBS FM’s 25 year impact being felt across borders

By Denis Jjuuko On this day in 1996, a sizable crowd gathered in front of the majestic Bulange building in Mengo to celebrate a remarkable achievement and one of the Kingdom of Buganda’s most significant investments — the launch of CBS FM. A radio station meant that the Kabaka would have a direct link with his people everyday. If he wanted them to do something, he would easily reach them. CBS FM would become the first Luganda radio station in the country. Of course Radio Uganda had Luganda programmes but CBS was dedicated to broadcasting in Luganda. CBS, where I would do my university internship four years later in a failed attempt to become a celebrity and worked as a consultant many years later, isn’t your typical radio station. It represents a heritage and the aspirations of the people of Buganda. To achieve that, it does stuff no other media house attempts to do. It must promote cultural aspects that may not be profitable and create programmes that get people out of poverty hence programmes such as Nsindika Njake and now Pewosa – a network of savings and investment clubs and cottage industries. Through its flagship programme Kalisoliiso led by Abbey Mukiibi now for 25 years, they have treated kids with heart diseases, raised money for all sorts of courses that make our country better. Their advocacy has led to extension of social services. No public official wants Kalisoliiso to repeatedly mention that a pothole somewhere isn’t being worked on or a transformer that blew out a week ago isn’t being replaced. They have empowered people by letting competition winners for their Luganda promotion program win fully fledged schools on all major roads leading to Kampala. They mobilise masses for good causes such as health, agriculture and much more. And the Uganda music industry wouldn’t be where it is without CBS FM. Before CBS came around, private radio stations first lincesed in 1993 played western music only. Music concerts meant Congolese musicians. CBS started playing local music and promoted local musicians and sent the Congolese and their promoters packing. Today, the local music industry has not only created celebrity musicians, it has created millions of jobs for especially young people. CBS didn’t just play music, they also pioneered large local concert through the Ekitobeero show at Nakivubo stadium every June where thousands of people attended and local musicians found fame and fortune. Ekitobeero led to the now popular Enkuuka y’Omwaka and almost every station organising a music concert. As they celebrate 25 years today, we can’t start to imagine the other achievements they have been able to achieve and wish them the very best in the future. The writer is a communication and visibility consultant. djjuuko@gmail.com  

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