Platform Economy Growth in Uganda: Tackling Gender Gaps and Improving Conditions for Young Workers

The International Labour Organization (ILO), in partnership with the Ministry of Gender, Labour and Social Development, has released an important report highlighting the challenges and opportunities in Uganda’s Platform Economy. Titled “Platform Work in Uganda: Promoting Decent Work for All,” the study, conducted in collaboration with Makerere University, surveyed 647 platform workers across sectors including taxi services, delivery, online freelancing, and e-commerce to understand the landscape of digital labour platforms in Uganda. The report identifies key opportunities, challenges, and gaps in current policies.

During the report launch on Wednesday, November 20, 2024, at the Four Points by Sheraton Hotel in Kampala, Raymond Wasukira, Senior Labour Officer, who represented the Permanent Secretary of the the Ministry of Gender, Labour and Social Development (MGLSD) stated that “the findings of this report will guide us in addressing the gaps in Uganda’s platform economy to ensure that workers benefit from decent and equitable opportunities.” He added that collaboration between government, platforms, and stakeholders is key to achieving this goal.

Evans Lwanga, the Chief Technical Adviser for ILO PROSPECTS Uganda, echoed similar sentiments. “This report highlights the need for urgent policy interventions to ensure platform workers in Uganda are not left behind in the digital economy,” he said.

Key Findings

The report highlights that digital labour platforms have seen consistent growth since 2015, with 18 local and international platforms currently in operation. Although location-based services such as Uber, Bolt, SafeBoda, and Jumia are gaining popularity, the report indicates limited adoption of online freelance platforms due to the digital divide.

The report further reveals that that platform workers are predominantly young (ages 28-32) and well-educated, even in traditionally low-skilled sectors. While freelancers earn higher hourly wages compared to conventional workers, significant income insecurity remains, the report notes.

Additionally, earnings among platform workers vary considerably by sector and gender, with women earning less than men. A significant gender gap exists within freelance work, with men earning an average of 16,472 shillings (US$4.4) per hour for total work compared with 11,075 shillings (US$3) for women. Women earn almost 35% less than men, and this could partly be due to the occupational segregation of tasks as women are disproportionately concentrated in lower-paying fields like writing and administrative support, while men dominate in tasks such as IT and data analysis.

The report notes that while the majority of men (86%) believed that they received fair compensation for their online work, only 57% of women reported the same. This aligns with the findings that men tend to earn more, underscoring a significant pay gap between genders.

Long working hours are alarmingly prevalent, with taxi drivers and delivery workers working an average of 75–79 hours per week. The demanding and often unpredictable nature of platform work takes a toll on workers’ well-being, as they are often stressed. According to the report, freelancers work an average of 46 hours per week, with women working slightly more (50 hours) than men (45 hours). However, a significant portion of this time (10 hours) is unpaid, dedicated to activities like searching for tasks (67%), researching clients (38%), unpaid self-study (38%), client communication (29%) and profile-building (24%).

The survey findings reveal that the majority of workers transitioned to platform work from other jobs. This is primarily due to a lack of available jobs or a desire for better income and skill development opportunities. This transition from previous jobs is evident in the taxi (81%), and delivery (77%), with a smaller but still significant proportion in online freelancing (43%). While one-third of these workers in the taxi and delivery sectors previously worked in related fields, the remainder transitioned from different sectors. Freelancers typically came from salaried positions in various fields. About 58% of the sellers transitioned to the e-commerce marketplace and social media platforms from other jobs and one-third of them worked in related fields.

The challenges outlined in the report include, a lack of social protection for many workers, such as health insurance and pensions, and the prevalence of algorithmic management practices, which restricts workers autonomy and increases stress. Common issues also include account deactivations and unpaid tasks that has an impact on their earnings and livelihoods.

Despite the informal support available through social media, there is minimal organised advocacy for worker rights, indicating a need for greater collective action and unionization.

Recommendations

To ensure decent work conditions for platform workers, the report recommends several policy reforms. Establishing clear legal frameworks to classify workers and define employer responsibilities, guaranteeing the right to organize and engage in collective bargaining, and introducing tailored social security mechanisms for platform work. Addressing occupational safety and health (OSH) risks specific to platforms and enhancing data protection and ensuring transparency in algorithmic processes are the other key recommendations.

As Uganda’s digital economy continues to grow, this report accentuates the urgency of implementing fair and inclusive policies. These findings are timely as the ILO gears up for deliberations on promoting decent work within the platform economy during the upcoming 2025 and 2026 International Labor Conferences.

About the ILO

The International Labour Organization is a UN agency uniting governments, employers, and workers from 187 member states to promote decent work globally.

The ILO in Uganda is actively implementing initiatives to harness the potential of the digital economy in creating job opportunities for youth. These efforts focus on developing digital skills and facilitating job matching within the gig economy, including in refugee settlements. Other key activities include awareness-raising training on labour laws in collaboration with Uganda’s workers union apex body, National Organization of Trade Unions (NOTU) and the launch of a new Community of Practice initiative led by the Federation of Uganda Employers, aimed at fostering collaboration and compliance with decent work principles in the digital economy.

Tags: delivery, Denis Jjuuko, e-commerce, Evans Lwanga, online freelancing, Prime Time Communications, social protection, taxi serviceS, the Ministry of Gender, the National Organization of Trade Unions (NOTU)

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#OutToLunch: Finishing university? Learning has just started

#OutToLunch: Finishing university? Learning has just started By Denis Jjuuko Some of Uganda’s universities have concluded their end of year exams at least for their undergraduate students. Some students have taken to social media to celebrate this milestone. It is not every day that one gets to complete their education. In Uganda, many have been studying since they were three years old or younger. That is averagely 20 years of classrooms. Phew! Anything that takes 20 years to accomplish should be celebrated. And those in Uganda who have managed to complete their education are the lucky few. The majority of kids who start their primary education don’t get the opportunity to sit their primary leaving exams. Numbers continue dropping in secondary education and other levels. The end of exams comes for most of these students at the precipice of something new —disruptive technologies like artificial intelligence that is changing the world. Some jobs will have to go but many others will be created. There are about 400,000 young people that enter the job market in Uganda every year. It is a dauting task to find work but it is also an opportunity for many young people to define their future. The end of final year exams and the graduation ceremony in months ahead doesn’t mean the end of learning. Formal education for many may be over but lifelong learning starts right now. Life is about learning something new all the time and being able to adapt to the realities that are thrown our way. But the most important thing for the majority of young people finishing their university or other education is finding a job. There is a lot of talk about the disruptive nature of artificial intelligence but machines and such technologies won’t entirely replace humans. Those who will succeed are those who will learn how to work alongside them. But there are still other things that fresh graduates looking for a job in Uganda must embrace. They are equally important or even more critical than even some of the digital skills. Talent alone or high academic qualifications may open the door for you but it won’t keep you in the room. That is why many times people with average talent succeed over the most talented ones. Virtues that keep average people flying. At university, there is perhaps no course unit on virtues. Stuff like honesty. Yet it is a key ingredient of success. How many people promise to do something and do it? There is an increasing shortage of honest people in Uganda. Anyone who tries not to shortchange everyone will succeed. People including the most dishonest ones like working with honest people. They want to protect their side of the bargain. You have heard of honor among thieves. Communication skills are very important. You can’t only answer your phone call before you receive the deposit to do some work and then answer only when you want and then complain that person demanding their work are unreasonable. They were not unreasonable before you agreed to do the work. Giving feedback is critical. When they send you somewhere, you must report back. You don’t wait to be asked to inform them of what happened. Employers like people who are proactive. And so do customers for those who may want to go the self-employment or hustling route. There is no African time. And if you plan to work in Kampala, at the moment there is no public transport worth the ink of this article. Roads get clogged. But you can’t tell people that you arrived late because of traffic jam. I understand these days roads can be closed even to pedestrians but the reason you have a phone is to call and communicate why there is a delay. You may give it as an excuse but people will one day find out that you are lying. Read as much as possible. The more you read, the more you understand the world its complexities. Reading creates an open mind. Don’t be rigid. Listen to what others say. Writing even in the age of ChatGPT is still important. You will not always be sending WhatsApp audios. Learn to write. You can’t avoid it. One way to learn writing is by reading. And of course, learn a new skill. There are many online courses. Google, Storytelling Africa, Udemy and many other platforms provide free or very affordable courses. All you need is an internet connection and sparing a few hours a week. In the meantime, congratulations on the completion of your university education. The writer is a communication and visibility consultant djjuuko@gmail.com

June 4, 2025

Out to Lunch

#OutToLunch: Favourable interest rates are good for everyone, not just government, banks must do more to curb digital financial crimes

#OutToLunch: Police, banks must do more to curb digital financial crimes By Denis Jjuuko A friend was recently riding on a boda boda in a leafy Kampala suburb when another speeding boda boda approached her. The approaching boda boda had a passenger, a young man, who grabbed her bag and sped off. It was in the early afternoon. It is a normal thing in Kampala to lose your bag or be attacked like that whether you are in one of Kampala’s exclusive suburbs or not. Walking on Kampala’s streets including the busiest ones is never safe. You simply don’t know when you will be attacked. Although she had some money and other essentials in her bag, her biggest concern was her smartphone. Like many people, a phone is one of those things that are hard to do without nowadays. She was frustrated and went on a frantic search for it. Reporting to the police and such other things. She can’t work without a phone so she decided to replace it as soon as possible so she can carry on with her business and be able to get in touch with her family and friends. As soon she got a replacement phone that afternoon, she started receiving several messages that scared her. The thieves who stole her phone were not ordinary ones or at least they have a network of sophisticated hackers. The messages she was now receiving indicated that money had been transferred from her bank account to another account within the same bank. This happened within a few hours or minutes of losing her phone. She hasn’t yet been able to trace the thieves and find way to get her money back. She most likely won’t succeed. Like most people who buy high end smartphones, she had thought it was one of those safe things and it couldn’t be easily cracked open in Kampala shortly after losing it. It seems the more technologically advanced smartphones become, the more sophisticated the hackers become too. There must be a racket in Kampala who send young men on boda bodas to grab smartphones so they can hack them and transfer money to their accounts within a few minutes. They must be sitting somewhere and waiting whose phone they land on. And the fact that they can transfer money illegally from one bank account to another, shows how confident they are that they won’t be caught. There is an increased number of Ugandans embracing digital banking and even a higher number using mobile money platforms. It is convenient and modern. One doesn’t have to always spend hours in the banking halls transacting. It is not 1990 anymore. Digital banking including mobile money had led to some financial inclusion with many people, hitherto unbanked, able to access financial services. There are even people whose only access to financial services is through mobile money. But how safe is their money? If somebody can lose a modern smartphone and within a few minutes they have lost their money, how can the banking and mobile money companies help them? How can police help them? Largely, the majority of Ugandans are left to suffer with losses. Trips to the police to help track the thieves become endless and costly that the majority of Ugandans have given up to even reporting about it. They know there won’t be much help to recover the money. The banks and mobile money companies will largely blame the victim and do everything in their power to protect themselves. Because we have spent much time ignoring these attacks and blaming the victims, the thieves have now gained so much confidence that they are attacking government payment systems. The case of Uganda losing Shs60 billion in 60 minutes when a payment was initiated by the Ministry of Finance to the country’s central bank is still fresh. Although the attack happened in September 2024, not all the money has yet been recovered. And we are talking about government here with all the resources and contacts you can imagine. Imagine how much is being lost by individuals and businesses. Like my friend, a small business owner, the thieves have set her several years back. She wasn’t able to pay her rent and salaries for April on time. She now has to borrow to keep her business running. The police and other security intelligence organs must put in a shift to curb the rampant digital financial and other crimes. Players in the financial industry must also continuously invest in technologies that limit these crimes while sensitizing their clients on these issues otherwise gains made will be lost when people return to old ways of banking or keeping the money in their pillowcases. The writer is a communication and visibility consultant. djjuuko@gmail.com

May 27, 2025

Out to Lunch

#OutToLunch: Favourable interest rates are good for everyone, not just government blueprint for politicians and entrepreneurs building churches

#OutToLunch: A blueprint for politicians and entrepreneurs building churches By Denis Jjuuko When it comes to religion, many times politicians, billionaire entrepreneurs, the middle class and other classes agree. At least on building magnificent houses of God. Across Uganda, many people have contributed or even single handedly built these houses of God. Fancy to a fault, majestically standing on hills with spires that compete with those seen in Hollywood movies. Many of these worship centres, particularly those single handedly built by one person or a family with their friends, are usually located in rural areas where the funders were born, walked barefoot to school before migrating to Kampala to find fortune and fame. The floors are of Italian or Spanish marble, porcelain or at worst polished terrazzo. Stained glasses with the beautiful image of the Virgin Mary complete the curvy life size windows. The pews are of the hardest wood. The world’s best sound engineers come in to install the public address system. The house of God must be fancy. Once construction is complete, they call in their Kampala friends for the grand opening. The clergy lines up at the foot of the building to welcome them. The parking lot is full of the most expensive SUVs. The parishioners walk in every prayer day fearful of stepping on the floors, sometimes so shiny that they see their own body reflections. Their best clothes can’t even be used to clean the pews. They can scratch them. For a moment, the poor are in heaven before returning to their houses where floors are screeded with cow dung. There is nothing wrong with people using their fortune and connections to build grand churches or mosques. It is their money; their appreciation of what God has helped them achieve. They no longer have some of these other problems so they can “give back” to God. The problem is whether the grandeur church is what the community really needs. Shouldn’t politicians, the rich and famous first do a needs assessment? Usually, besides the magnificent house of God stands a school with a falling roof or whose walls are being held in place by crooked timber poles. Windows are just wide openings where mild steel frames would do. Inside some of the classrooms, are anthills. Pupils sit on logs and like their homes, the cow dung is the main material used for floor screeding. Teachers look like they last had a decent meal on Christmas day. The health centre is miles away and poorly equipped. The only hope for survival whenever they fall sick is through prayer in the church built for them by the only person who was lucky enough to survive the biting poverty. Yet the funders go to India or Kenya or Germany whenever they feel any discomfort. And are not afraid to give testimony that last time they fell sick, they traveled to Europe for better management and while there, they were thankful to God for their life hence the magnificent church building. Yet the blueprint for an impactful church exists. In most cases wherever the Catholics built a church, they built a school as well and almost everywhere they set up their regional headquarters (read a diocese), they built a functional hospital. They knew that you can’t pastor the dead! They also knew that an educated population is good for them and their beliefs. Some people call it sustainability and perhaps that is why they have existed for millennia. You saw how they put on a show at Pope Francis’ funeral. Why can’t politicians and billionaire businessmen do the same? If you have Shs6 billion (nearly US$2 million) like we heard of the Ssembabule church or the one in Mitooma, why not build a church of Shs2 billion, a school of Shs2 billion and a healthy centre of Shs2 billion? You could also may be build all those with about 70% of the kitty and create an endowment fund with the remaining 30%. The annual interest from the fund could be used to operate the school and the hospital. If 30% of Shs6b is invested say in a long-term treasury bond, it could give a net return of approximately Shs255m per a year or Shs21.3m per a month, enough to subsidize a rural school and health facility. Alternatively, an income generating project could be established alongside the church building. A factory to add value for the parishioners. It could be a dairy plant or a coffee factory depending on the area. A scholarship for the needy bright students could be another alternative. That way people wouldn’t have to meet their creator ahead of time. The writer is a communication and visibility consultant. djjuuko@gmail.com

May 27, 2025

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#OutToLunch: Favourable interest rates are good for everyone, not just government blueprint for politicians and entrepreneurs building churches

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