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#OutToLunch The car industry is ready for the taking.

By Denis Jjuuko Cars are the second-highest value import in Uganda after petroleum products. It goes without saying that the majority of the petroleum products imported are used in cars, making the automotive industry one of the biggest in the country. In many countries, the automotive industry is a key actor in the economy where many independent small and large enterprises supply parts that put together to make a car. Cars also naturally use a lot of consumables once they are off the assembly lines — fuel and oil to grease the parts of internal combustion engines and many other parts. We saw during the 2008 economic meltdown that the United States moved swiftly to bail out their auto industries as they create millions of jobs directly and indirectly. With poor infrastructure and lack of reliable public mass transport, the automotive industry has enormous potential. Once many people in Uganda get a somewhat meaningful job, one of the first assets they spend their money on is a car — many times a fifth hand they spend more time under repairing than inside enjoying. A few years ago, I witnessed a transaction that amused me where somebody bought a very old car. The transaction took place in a famous restaurant in Kampala in the evening. The buyer came with about five friends and once he received the car logbook and keys, the party started. His friends high-fived and hugged him and all admired the car after which several drinks were opened and enjoyed. The buyer sat in the middle cross-legged, like a prince. You could tell his friends admired him immensely wondering when they will be able to achieve as much as him. One of their own had become “middle class,” he was now a “my car.” Young men tell me that these days girls of their dreams first inquire whether they have cars before they decide whether to date them or not. Once they own a car, the question of which car is also asked. I don’t know why one would be so interested in a car that doesn’t belong to them but I think I have heard that it is easier to cry in a car than on some ramshackle bicycle! A car isn’t just a means of transport; it is a status symbol. You may argue that we are exchanging values for possessions but that is the reality today. You have heard about washing bay workers in Wandegeya crashing their clients’ cars around hostels where female university students reside or those who thought they had landed on a young millionaire just because he had access to car keys. I remember during my university days, a young man who bought a car key and dropped it on the table the moment he sat down to create an impression that he had a car whereas he didn’t even know what a gear lever was. We always laughed at his theatrics. As long as people migrate from rural to urban areas to escape poverty and the cities or towns remain with poor public mass transport, a car will be one of the most important assets people will ever buy. We won’t be like in some countries in Scandinavia where a prime minister rides a bicycle to office. Ugandans also love buying and building their own houses which are now located 20km or more from their workplaces. Those who are joining universities today will live further away from the city. They will need cars to ease their mobility unless significant investments are made in public mass transport. The majority of the imported vehicles are very old and susceptible to frequent breakdowns, which creates massive opportunities. Uganda is also developing its automotive industry with the construction of a plant in Jinja nearing completion. With poor or non-existent mass public transport as mentioned above, Uganda’s automotive industry potential is enormous and due for disruption. Technology advancements in 3D printing and availability of machinery on the world market mean that an entrepreneur can start looking for opportunities to make some of the parts right here in the country. We have the raw materials and a market that is so huge and ready for disruption. What one needs is to think of ways to disrupt the industry as it is ready for the taking. The writer is a communication and visibility consultant.djjuuko@gmail.com

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#OutToLunch The car industry is ready for the taking

By Denis Jjuuko Cars are the second-highest value import in Uganda after petroleum products. It goes without saying that the majority of the petroleum products imported are used in cars, making the automotive industry one of the biggest in the country.   In many countries, the automotive industry is a key actor in the economy where many independent small and large enterprises supply parts that put together to make a car. Cars also naturally use a lot of consumables once they are off the assembly lines — fuel and oil to grease the parts of internal combustion engines and many other parts. We saw during the 2008 economic meltdown that the United States moved swiftly to bail out their auto industries as they create millions of jobs directly and indirectly.   With poor infrastructure and lack of reliable public mass transport, the automotive industry has enormous potential.   Once many people in Uganda get a somewhat meaningful job, one of the first assets they spend their money on is a car — many times a fifth hand they spend more time under repairing than inside enjoying it. A few years ago, I witnessed a transaction that amused me where somebody bought a very old car. The transaction took place in a famous restaurant in Kampala in the evening. The buyer came with about five friends and once he received the car logbook and keys, the party started. His friends high-fived and hugged him and all admired the car after which several drinks were opened and enjoyed. The buyer sat in the middle cross-legged, like a prince. You could tell his friends admired him immensely wondering when they will be able to achieve as much as him. One of their own had become “middle class,” he was now a “my car.”   Young men tell me that these days girls of their dreams first inquire whether they have cars before they decide whether to date them or not. Once they own a car, the question of which car is also asked. I don’t know why one would be so interested in a car that doesn’t belong to them but I think I have heard that it is easier to cry in a car than some ramshackle bicycle! A car isn’t just a means of transport; it is a status symbol. You may argue that we are exchanging values for possessions but that is the reality today. You have heard about washing bay workers in Wandegeya crashing their clients’ cars around hostels where female university students reside or those who thought they had landed on a young millionaire just because he had access to car keys.   I remember during my university days, a young man who bought a car key and dropped it on the table the moment he sat down to create an impression that he had a car whereas he didn’t even know what a gear lever was. We always laughed at his theatrics.   As long as people migrate from rural to urban areas to escape poverty and the cities or towns remain with poor public transport, a car will be one of the most important assets people will ever buy. We won’t be like in some countries in Scandinavia where a prime minister rides a bicycle to office. Ugandans also love buying and building their own houses which are now located 20km or more from their workplaces. Those who are joining universities today will live further away from the city. They will need cars to ease their mobility unless significant investments are made in public mass transport.   The majority of the imported vehicles are very old and susceptible to frequent breakdowns, which creates massive opportunities. Uganda is also developing its automotive industry with the construction of a plant in Jinja nearing completion.   With poor or non-existent public transport as mentioned above, Uganda’s automotive industry potential is enormous and due for disruption. Technology advancements in 3D printing and availability of machinery on the world market mean that an entrepreneur can start looking for opportunities to make some of the parts right here in the country. We have the raw materials and a market that is so huge and ready for disruption. What one needs is to think of ways to disrupt the industry as it is ready for taking.   The writer is a communication and visibility consultant. djjuuko@gmail.com          

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#OutToLunch Could Barkcloth be the new gold?

    By Denis Jjuuko   Before Arabs and missionaries came to Uganda, the people of Buganda had invented the barkcloth, which is processed from a fig tree known as Mutuba (Ficus natalensis for the scientists). In most villages in Buganda, there was at least one ‘factory’ — an open shade with a long square wooden log where barkcloth was processed. The process involved removing bark from the Mutuba tree (after which the tree would be wrapped in banana leaves for a few weeks to regenerate), hitting it with different mallets until it turned into a soft tissue, which was then washed-sometimes boiled-and then dried in direct sunlight for weeks. The boiled one was the premium version.   Members of the Ngonge (otter) Clan are the official barkcloth makers for the Kabaka and the royal family as it was invented by them. Barkcloth is worn by both women and men though women used a sash to tie it around. It was also used as bedding material, mosquito net, and for cultural and spiritual functions. At burials even today, dead bodies are wrapped in barkcloth while at the coronation, the Kabaka wears a ton of it.   Like most pre-history inventions by Africans, Arabs and Christian missionaries relegated barkcloth as backward in the quest for markets to promote products for their industries. Cloth made from cotton and other cheap materials like polyester became the order of the day. Barkcloth which provides more warmth, was disregarded in favour of nylon bedsheets and woollen blankets, which are unaffordable by most Africans. Pneumonia started killing children and even adults.   The Mutuba tree is one of the easiest trees to plant and almost doesn’t need special care for it to thrive. Families simply planted it in the banana plantation and it provided clothing for generations. Its dry leaves provided mulching for banana and coffee plantations which meant that where families had Mituba trees, they experienced better yields during dry seasons.   It is said that a single Mutuba tree can provide as much as 200 square metres of barkcloth in over 40 years.   Barkcloth is still commonly used in Buganda for burial and other cultural and spiritual functions as well as a decorative material. However, in many villages, the factories have since gone silent.   Of recent, European fashion designers have been descending on the country to acquire this unique cloth to make expensive designs such as shoes and dresses. As a country, there is a need to tap into this growing trend and market.   We must encourage households to plant Mituba trees again in their banana and coffee plantations and ensure that elders who know the craft of making barkcloth pass on the skills to young generations. However, since we have cameras and we know how to read and write, we can document this process so that people can have it on their smartphones whenever they need.   We need to upgrade the ‘factories’ as well so that after barkcloth has been processed, we add more value. We can export shoes and the fancy dresses that I now see online made from barkcloth. We can make hundreds of stuff from these materials. The world is interested in renewable stuff and many people are interested in paying top dollars for them. That way, we will create more jobs and have more people interested in working with this very unique and historical product that our forefathers invented.   The guys at the National Agricultural Research Organisation (NARO) can come up with more varieties that perhaps grow faster and provide more square metres of barkcloth. The ministries of agriculture, trade, environment, tourism and innovation combined can promote it. We can create the world’s centre of barkcloth materials and ensure that on the world’s fashion runways in Milan, London, and New York, there is always a special category for barkcloth and other vegetative materials.   Meanwhile, Uganda Tourism Board would create a Barkcloth Tourism product where tourists come to visit the ‘factories’ and learn how this material is made and go back with handmade barkcloth products.   Automotive companies like Kiira Motors can replace automotive cotton textile with barkcloth. Other players in the automotive value chain can make barkcloth for high-end luxury products. The world is fascinated by handmade stuff and barkcloth has a fascinating story that starts around the 13th century. Barkcloth is gold. It can get people out of poverty, provide food security for households, and protect the environment since people won’t be cutting down Mituba trees given that they would be making money out of them. Millions of jobs would be created effortlessly. The government simply needs to put money where its mouth is.   The writer is a communication and visibility consultant. djjuuko@gmail.com        

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#OutToLunch Investments in public transport necessary to reduce public health expenditure

By Denis Jjuuko The Uganda National Roads Authority (UNRA) was on a roll last week issuing contracts totalling almost Shs500 billion. They have been doing this for a while only that this time, two major contracts will see the upgrade of two major roads in greater Kampala. The Kira-Kasangati-Matugga road through Buwaate and the Busabaala road have been some of the most talked about roads in Kampala given the state in which they are causing untold suffering to residents and road users. I like using the Kira-Kasangati-Matugga road whenever I am going to the northern region as it shortens the journey since I could easily avoid the traffic nightmare in Bwaise and Kawempe. Some roads in Masaka town (or is it city) that are going to be worked on had become impassable. Recently, I heard that construction commenced on the Mpigi Expressway, which will connect to the Entebbe Expressway and the Northern Bypass. When these projects are complete, they will help in a way to decongest the city and open up areas that are today considered too far for city workers to commute. Mpigi is 40km away, a distance shorter than Kampala to Entebbe Entebbe International Airport but to get there is a hustle. The traffic jam from Nsangi to Busega is for those who have academic qualifications in patience. With the Entebbe Expressway, once you get on the Northern Bypass after Kalerwe, you are at the airport in a matter of minutes. The Kira-Kasangati-Matugga road will make it easier for people to live towards Kapeeka and Bombo while commuting to their workplaces in Namanve or Kampala. These new roads will make housing cheaper as the cost of land is affordable; the further one goes away from Kampala. Buganda Kingdom is already planning a massive affordable housing estate in Mayembegente near Mpigi town. Other investors could start similar projects in areas like Bombo or Luweero. However, the construction of these roads alone won’t make people move into greater Kampala where housing will be much more affordable due to the cost of transport. Kampala’s public and/or mass transport is unreliable and costly. Taxis charge different rates at different times of the day. They are unreliable too. Many people who work in Kampala prefer to live in squalor conditions as long as they are within walking distance to their workplaces. Just stand at Clock Tower or follow Kampala’s railway line in the morning and evening as people either go to work or retire to their homes. The salaries they earn can’t enable them to afford motorised transport hence preferring to walk. When people live in squalor conditions as many Kampala dwellers do, the country spends enormous amounts of money on them in terms of health as many fall sick routinely. The economy loses many working hours as people are sick. In Uganda, when one person falls ill, many other people don’t work — the wife takes leave to attend to a sick husband or child. Sometimes the mother or grandmother also joins in. It is not uncommon to find five relatives looking after one ill person. Even though our country’s population is one of the fastest-growing in the world, there is still a lot of land in greater Kampala, which is affordable where people could live in better conditions. The challenge is transport for people to get to work in the city. The government needs to start planning for affordable and reliable public mass transport so people can live 40km away and still spend a small amount of their monthly earnings on transportation. I believe many people would be delighted to live in a better environment in Mpigi or Bombo than in a slum in Makerere or Makindye if it wasn’t for transport costs. So as we embark on these roads around greater Kampala, we should think of affordable and reliable mass public transport. We can’t leave this just to the private sector. Kiira Motors is already making electric buses that carry 90 passengers. Deploying them on these roads would be smart for the government as it would significantly reduce the cost of living and doing business in Kampala and other cities. The number of people falling sick would also reduce thereby reducing public expenditure on health. The writer is a Communication and Visibility Consultant. djjuuko@gmail.com

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