Kiira Motors CEO

Out to Lunch

#OutToLunch Training bus drivers as a business opportunity

#OutToLunch Training bus drivers as a business opportunity By Denis Jjuuko Sometime back, while on a trip to northern Uganda, in a vehicle that belongs to some agency, I noticed that the driver waved at each bus we found along the way. Midway the journey, we stopped for a break to refill our coffee cups and such other things. We found many buses at the place we stopped. My driver, I will call him my driver, went to greet all the bus drivers that were parked there. He seemed excited to see them and they were also happy to greet him as they embraced and had animated conversations. When we resumed the journey, I asked him how he knew all these bus drivers. He told me he started out as a conductor in a taxi that was owned by his elder brother. His brother was the driver. Eventually, his brother bought another taxi. By this time, my driver had learnt how to drive and started driving one of the taxis. After buying several taxis, he got an opportunity to buy a used bus that plied some routes between some major towns in northern Uganda. This growth was financed by him selling the taxis so my driver became a conductor again. But my driver’s brother always wanted to play big and his dream was to ply the Kampala route. He eventually bought a newer bus that would allow him to live his dream. After one bus, he bought another one. My driver became a bus driver as well plying the Kampala route. Today, my driver’s brother company has several buses hence the excitement he always had whenever he saw one of the buses. His brother of course stopped driving buses to concentrate on management, acquisition of buses and the expansion of his company. By this time, I had one burning question. Why did he leave his brother to get a job in an agency in Kampala? He said he was being paid per a trip to Kampala. He would earn Shs100,000 per a trip. If he made a return trip, he would earn Shs200,000. So, making more trips came at the expense of his wellbeing. He had no leave days; he had no weekend. If he had decided to take a day off, and another driver was sick, he would be called in. To make ends meet, he wasn’t resting enough. As he became older, he could no longer make many trips a month. He started looking for a much more stable job that allowed him recuperation time and landed one in the agency as a driver. I asked him why many buses are driven badly, he said many drivers want to make return journeys so that they are paid double in a day so they tend to move faster. So they disable speed governors, but where they can’t, they put the car in neutral gear during downhill and the bus just moves freely at an unbelievable speed. He also told me that the most important skill a bus driver must have is anticipation — euphemism for the ability to judge that you can take a corner or overtake without braking. Buses, he told me, don’t break like small cars and because they are big, you can’t simply swing it as you wish in case you realized a problem ahead. So to “anticipate” what lies ahead is key, he said. Anticipation is a recipe for disaster and one of the reasons for many accidents because one can’t always tell what lies ahead. I must confess that I don’t know whether that is the case with all bus drivers but ever since my driver told me that, I have noticed that is how many bus drivers behave on the road. It points to a lack of bus driver training. My driver never told me that he had been to any school that taught him how to drive a bus. He simply graduated from a taxi to a bus driver. So, where do bus drivers train? I don’t know of any school that offers bus drivers training but I might be wrong. Many companies that sell buses, do some orientation of bus drivers especially when some new technology has been introduced. Indeed, some even have simulators but many times, guys who have just been driving taxis and lorries are simply graduated to bus driving. Isn’t this a business opportunity? A track can easily be built and simulators installed in Kayunga where Kiira Motors plans to establish an automotive industrial park. I believe they are open to this kind of collaboration. Government can give the right incentives for the interested qualified investor. Also, Uganda can ban buses built on lorry chassis. Buses as built as buses today have technology that doesn’t allow the roofs to curve in during accidents and have other safety measures meant for protecting passengers. Unlike buses built on lorry chassis. A bus costs on average USD150,000 (approximately Shs530 million) so why don’t bus owners think about this cost by providing better employment terms for their drivers? A bus can have a flat bed at the back where one of the drivers can sleep and half the way the journey, another driver having rested enough can complete the journey. This is the case in many countries. Bus owners can use that as a start but also ensure that their most prized asset isn’t driven by guys devoid of sleep. The writer is a communication and visibility consultant. djjuuko@gmail.com *The Kayoola Coach by Kiira Motors

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Technology and Development Enthusiasts Impressed by Kiira Motors Vehicle Plant

By Sierra Ruth Arinaitwe Kiira Motors Corporation hosted a team of technology and development enthusiasts who experienced the comfort of the luxurious Kayoola Coach during their ride to the Kiira Motors vehicle plant currently undergoing construction at the Jinja Industrial and Business Park. Upon arrival at the plant, they were welcomed by Kiira Motors CEO Paul Isaac Musasizi with whom they had a rich engagement about the automotive industry and its contribution to Uganda’s development agenda. They were taken on a guided tour of the plant. Tusiime Samson, a team leader at Veritas Interactive Uganda said his view of Kiira Motors was always based on a misconception which always clouded his judgment about the corporation. “I had always been skeptical about what Kiira Motors is doing. This trip has been really informative and given me an insight of what is intended to transpire at Kiira Motors vehicle plant,” he said. “I am really impressed by the direction Uganda is taking in the automotive industry and the fact that Uganda has talent to manufacture products like the Kayoola Diesel Coach.” Tusiime further stated that engagements with the Kiira Motors CEO and the visit to the plant informed him about what is on ground, what has always been communicated about Kiira Motors and as well rule out the misconceptions he had about Kiira Motors. Daniel Bwambale, a judicial officer who also works at the Uganda Legal Information Institute said he always had questions whether Kiira Motors was simply “another Ugandan story.” “My main reason for this trip was to prove that there is a plan, if the plan is under implementation and that the plan would come alive and not just die just like many other plans have died out in Uganda,” he said. Bwamble referred to Kiira Motors Corporation as one of Uganda’s good stories that people should be told and with it, he believes that Uganda can do more. Another automotive enthusiast and IT professional engineer with Yo Uganda Ronald Sebuhinja, says his main concern was to get a sense of scale of what Kiira Motors really does. Sebuhinja says it was unclear to him what Kiira Motors is doing when it comes to vehicle manufacturing. “Visiting the plant gave me a clear plan of what is done at Kiira Motors and an idea of what will be done once the construction is complete and is in use.” “I was really impressed by the human resource who have knowledge of whatever transpires here most especially by the speed and execution of work by NEC ( the construction company) who have been able to do such amazing work in a short period of time and am sure they will meet the deadline,” he said. David Birungi, a Public Relations tutor at the University of Nairobi who also works with UMEME said before, he was a bit skeptical as he thought importing cars gave Uganda an advantage over manufacturing here. “After this trip, I have come to understand the Kiira Motors story and this has completely changed my thinking about Uganda’s automotive industry,” he said adding that he looks forwards to coming back to witness how vehicles will be built. Jeremiah Ahumuza Birungi, a 12-year-old pupil at Kampala Parents School who was also the youngest enthusiast said he was looking forward to vehicles made in Uganda. “I am impressed by the progress of the plant. I can’t wait to see how it will look like once its complete,” he said. The first phase of construction of the Kiira Motors vehicle plant is slated to be complete by this. Upon completion, it will be the new home of Kiira Motors Corporation from which it intends to build about 22 cars per day and about 5000 cars per annum.

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